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Every Manager Builds a Brand, What's Yours?

Join us for this engaging 90-minute webinar with a presenter that has a reputation for sparking attention and motivation. Honey Shelton CEO of SBS CyberSecurity will offer strategies on how to evaluate your present day personal brand plus how to develop the one you want to have.

OnDemand
Recorded Thursday,
November 18th, 2021
Presented by Honey Shelton
1h 30m total length
2 CEU Credits
$279.00 or 1 Token

Includes: 30 Days OnDemand Playback, Presenter Materials and Handouts

  • Human Resources
  • Management/Employee Development
  • Board Member
  • Branch Manager
  • Customer Service Representative
  • Human Resources Officer
  • Marketing Officer/Business Development
  • New Accounts Representative
  • Private Banker
  • Senior Management
  • Small Business Lender
  • Trainer

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Every Manager Builds a Brand, What’s Yours?

When you think about brand awareness, many companies that do it well come to mind. Apple, Target, Starbucks, and the like. Branding is what companies stand for and what they want to be remembered for. It’s reflected in the value proposition. A strong brand stands out in the crowd – ideally to create a better customer experience, reflect the values of the organization and to empower growth and profitability. Branding is about becoming intentional and accountable for impression management. Branding is synonymous with reputation.

But branding and reputation building aren’t just for organizations. Managers each have their own reputation. Their personal brand. Whether they worked on purpose to build one or not. In today’s increasingly competitive and changing work world, a manager needs to take stock of where they are with branding.

Join us for this engaging 90-minute webinar with a presenter that has a reputation for sparking attention and motivation. Honey Shelton CEO of SBS CyberSecurity will offer strategies on how to evaluate your present day personal brand plus how to develop the one you want to have. Become determined and intentional about building your own brand! This real-world webinar will explore brand building, brand disruptors, and interference with getting the brand you want.

Highlights

  • How do you know the brand you have now?
  • How do you build a brand that brings out the best in you and your crew?
  • What are the best practices of highly effective managers?
  • How do you hold yourself and others accountable?
  • Is a strong brand based on popularity?
  • How do you become an effective manager without training/coaching?
  • Some people on my team are impossible to deal with, what options do I have?
  • Some managers excel at causing conflict, what’s the price you pay for that?
  • Some managers retreat to a bunker when there’s conflict, how’s that working?
  • Some managers work for a weak manager or a tyrant, what then?

Who should attend

Anyone with responsibility for leading, supervising, and managing others. Anyone who grits their teeth or takes headache medicine over what to do when what you do doesn’t work.


Honey Shelton

Instructor Bio

Honey Shelton brings the best of both worlds to her speaking and training engagements. She has 30 plus years of experience as a training and quality improvement consultant for banks and banking associations across the country. Her substantial banking background includes spending three years as Executive Vice President/Chief Retail Banking Officer with a $1 billion south Texas bank.

Nationally recognized as an outstanding speaker, over a half million bankers have participated in programs Honey has presented. Her depth of knowledge, enthusiasm, and compelling personality have left a lasting mark on InterAction Training, the firm she founded in 1983.

As a graduate of the School of Bank Marketing from the University of Colorado, she realizes the value of quality education. Honey invests time as a faculty member for banking schools around the country. She is a repeat presenter for most of the state banking associations and has accumulated an impressive client list that includes over 600 banks, credit unions, and other organizations. Globally, she presented a program in the south of France for an international, energy-related firm.

Honey has a coaching practice specializing in helping others pursue professional excellence and is the author of numerous published articles and training manuals. Her first book, Coaching Yourself & Others will be released soon.

Honey continues her personal pursuit of excellence and has obtained certification in Reality Therapy from the William Glasser Institute as well as certification from the Training and Development Program at Texas A&M. She is an EverythingDiSC Certified Distributor and Trainer.


Credit Information

Recommended for 2 CEU Credit Hours. After attending this webinar, each attendee can receive a Certificate of Attendance for self-reporting of CEU Credits.